Deploying a National-Grade Cell Broadcast System for a Smart City in a High-Risk Disaster Zone

/ overview /

Building a Resilient Public Warning Infrastructure for a Smart City

A government entity established under India's Smart Cities Mission is responsible for driving urban modernization, digital governance, and smart infrastructure initiatives for a major city in northern India. Serving more than 1.5 million residents, the authority plays a critical role in strengthening public safety and disaster preparedness. Operating in one of India's highest-risk disaster zones, it required a modern public warning framework capable of delivering timely emergency alerts at city scale. To support this initiative, the authority partnered with PertSol to strengthen its emergency communication capabilities.

/ challenges /

Challenges Driving Transformation

Multi-Hazard Risk Environment

Located in a region exposed to floods, earthquakes, landslides, avalanches, cloudbursts, and severe weather events; the city required a warning platform capable of supporting diverse emergency scenarios with varying levels of urgency and geographic targeting requirements.

Reaching Every Citizen During Emergencies

Fragmented Telecom Infrastructure

Reactive Emergency Communication

/ solutions provided /

Solution Strategy & Implementation

Centralized Alert Origination

PertSol deployed iAlert CBE at the city's Integrated Command and Control Centre, enabling authorities to create, manage, activate, update, and cancel emergency alerts through a centralized platform.

Multi-Operator Cell Broadcast Network

Dedicated iAlert CBC instances were deployed within participating telecom operator networks, enabling a single alert to be broadcast simultaneously across multiple networks and technologies.

Geo-Targeted Alert Delivery

The platform supports cell-level and region-wide targeting using polygon-based geographic mapping, ensuring alerts are delivered only to populations located within the affected area.

Universal Device Reach

The solution delivers alerts across 2G, 3G, 4G, and 5G networks, reaching smartphones and feature phones without requiring mobile data, application downloads, or user registration.

Standards-Based Governance & Integration

The deployment supports CAP-based alert origination, multilingual messaging, audit trails, operational governance, and regulatory readiness for disaster drills and emergency exercises.

/ business impact /

Measurable Business Outcomes

Citizens Protected

Network Coverage

Alert Delivery

Device Reach

Program Director

Head of Public Safety Operations

/ testimonial /

Customer Success Story

Faced with growing disaster preparedness requirements, the city administration required a reliable and scalable public warning platform capable of reaching citizens instantly during emergencies. By deploying PertSol's iAlert Cell Broadcast Solution, the authority transformed emergency communication from a fragmented and reactive process into a centralized, technology-driven alerting framework. The deployment strengthened public safety readiness, improved warning dissemination speed, and established a foundation for future regional and national-scale emergency alerting initiatives.

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